Driving Grocery Basket Sizes
Helping a technology company understand who their potential targets are as people, as well as their needs and gaps in large basket grocery delivery, to drive greater growth for the brand on a global scale.
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Exploring ‘Discovery’ on Social Media
Exploring reactions to creative ways in to help a leading tech conglomerate continue developing its creative campaign.
Understanding Partnership Needs and Growth Drivers
Helping a global tech company understand digital creators’ perceptions, associations and experiences with content creation and funding in the US, DE and KR to shape an impactful global marketing strategy that drives engagement and adoption.
Positioning a New Tool
Helping a tech real estate company understand the barriers buyers face and ways in which agents nurture leads, to help position a new tool.
Exploring Perceptions of Data Privacy
Exploring reactions to campaign concepts in the India and Brazil to drive the development of business in impactful local markets.
Rethinking the Standard Browser
Helping a software company explore reactions to their creative platform so that they can develop an impactful and engaging campaign that drives acquisition.
Understanding Gen Z
Helping a leading tech brand uncover Gen Z truths about discovering new interests and the role of social media to inform their future brand vision.
Influencer Fuel Sessions
Helping a tech company understand the authentic connection points between influencers and their followers to drive messaging and deliver value.
Exploration + Development
Exploring how people engage with a leading publication’s audio journalism and paid audio content to guide potential paid subscription opportunities for its audio app.
Levelling up an Online Dating Platform’s Positioning
Helping a premium online dating platform explore reactions to a range of brand assets to develop an elevated positioning that speaks to Gen Z.