Everything You Know about Influencers Is Wrong
When you think of influencers, what do you think of? A Gen Z with millions of followers? Think again. When brands think of who can...
Driving growth through human intelligence.
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Need to reach people more effectively? Find new market
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Winning with Subscriptions, Memberships, and Loyalty
Immersing in the relationships people have with subscription, membership, and loyalty programs to equip the marketing and sales teams of a leading tech company for meaningful conversations across fourteen distinct advertiser categories.
Read MoreUnderstanding the Shopper Journey
Illuminating the shopper journey across key social platforms and verticals to establish benchmarks for today and provide guidance for product and feature development for tomorrow.
Read MoreUnderstanding the Target Audience
A leading sports drink brand wanted to build empathy and brand loyalty by learning how to articulate the differences between its target segments. It wanted to debunk any myths or stereotypes associated with those segments, and then teach their team how to get into those different mindsets.
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