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Strategy Boot Camp

Driving teams to see new possibilities is the magic that can happen during an innovation workshop. We bring in Dig Sites developed by look at where culture, consumers and categories converge and identify ripe territories for new thinking. Our high energy and dynamic sessions allow for many ideas to develop, but not without a strategic and practical gut check to ensure we have landed on the beginning of commercially viable solutions.

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Related case studies

Our Work

Building A Nimble Innovation Pipeline

Having such a nimble, iterative approach to innovation leads to ideas that can quickly proceed to creative and product development briefing

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Transforming a Brand

An iconic footwear brand – best known for being sturdy, functional and enduring – came to us to help them understand a new target audience and their relationship outdoors.

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Understanding the Target Audience

A leading sports drink brand wanted to build empathy and brand loyalty by learning how to articulate the differences between its target segments. It wanted to debunk any myths or stereotypes associated with those segments, and then teach their team how to get into those different mindsets.

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The Sound believes in sharing knowledge. If you’d like to stay up to date with our reports on people, culture and brands and be able to watch our documentaries (and even be invited to an event or two) then simply subscribe below. 

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Stay Up To Date

The Sound believes in sharing knowledge. If you’d like to stay up to date with our reports on people, culture and brands and be able to watch our documentaries (and even be invited to an event or two) then simply subscribe below.

Subscribe
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