Being able to get a quantitative pulse check on a large set of product ideas is sometimes precisely the analysis you need to make new product development and brand innovation prioritizations. Our quantitative research team is exceptional at developing bespoke sets of key performance indicators that tie our learnings to the strategic measures that matter most.
In today’s modern culture focused on experiences over possessions, the diamond industry was losing relevance to a younger generation — and sales — at a staggering pace.
