Girl Uninterrupted
In India, 73 million women are taking a stand, choosing to be single, to craft the life they want. Payel shares with Fascinatingly Familiar why it's not an easy choice, but it's absolutely the right choice.
Generation Z Report: 6 Insights for Brands 2020
We've spent almost 10 years getting familiar with Generation Z and made it our mission to understand who they are, what matters to them and why it will matter to you. Want to better understand Gen Z and its implications for brands? Check out our new report Gen Edge: Refresh.
Boys Will Be Boys
What does being a ‘boy’ mean anymore… At The Sound, we look at what is going on around the world, and more specifically with...
Gen Z and Gender
This blog is about Gen Z and gender. But you might be asking yourself, what business does a 37-year-old cis straight woman have writing about gender. Believe me, I asked myself the same question. Well, let me tell you why.
A Journey Through Fatherhood
Seven Dads. Seven Cameras. Three Cities. Dads is a touching documentary exploring contemporary fatherhood through seven men sharing their experiences, challenges and passions for their...
Kids N’ Culture – Gen Edge Education
Budget shortfalls and an emphasis on standardized tests are forcing the American education system further and further from any semblance of experiential learning. There are...
The Genesis of Gen-X
The origin of the term “Generation X”, or “Generation-X” if you prefer a pedantic hyphen, is still a bit murky. We know that Douglas Coupland...
A Gender-bending Look Into Gen Edge
You’ve probably heard us talk a lot about GenerationEdge, the post-millennial generation currently coming of age. We’re continually in pursuit of an understanding of the...
