FRINGESTREAM

Here at The Sound, we’re big believers that if you desire amazing, game-changing brands, products & strategies, you can’t look for ideas in the mediocre middle.

We know that inspiration for tomorrow’s masses can often be found in the sometimes fanatical, seemingly crazy views that exist at the interesting fringes of culture. We’ve chatted with people who permanently live in a van, a teenage magician, those who eschew technology altogether, Japanese forest bathers & energy harnessers in Sedona … to name a few.

Living in a globalized and digital age, mass culture is now heavily influenced and shaped by fringe behaviors and ways of being — by the people who have the motivation to live differently and a true desire to change the human condition and experience.

We help brands see over the horizon to see what’s coming next… and to get ahead of it.

FRINGESTREAM IS THE NEW MAINSTREAM: WHAT USED TO BE NICHE IS NOW NORMAL


VIEW:The Sound's Fringestream Guidebook 2017

VIEW:Girl Uninterrupted – The Story of Single Women in India

GIRL UNINTERRUPTED


Read: EatWild: Helping Urbanites Out of the Food Grid

Watch:The Victorians, Modern Life is Rubbish

Watch:ConBody - Hard Times to Hard Bodies

Watch:Female Fight Club

WATCH:The Greener Economy, Food

View:FringeStream: Food India

Read:Future Farming: The Gateway Drug of Sea Vegetables

Read:Losing It: Tearing Up The Rules of Sexuality

View:Beer WarsSlugging it Out

Watch:Enter The FringeStream[Official Teaser]

Read: Sex in India: Sex, Love & Desire

View:The New Mainstream

Watch:FringeStream Food

Watch:Fallout Families

Watch:Stepping Off The Grid

Would you like to know more?


Contact Us