Brand Communication
At A Glance
- Communications Strategy
- Messaging Exploration & Evaluation
- Content & Channel Strategy
- Big Idea Creative Territory Development
- Creative Campaign Evaluation
- Campaign Impact Assessment
Types of Questions We Answer
- How can we ensure our communication strategy accurately
speaks to the human truth our brand is built upon? - Is our strategy unique and ownable; is it relevant, distinctive
and credible? - Does the creative idea resonate, feel authentic and elicit an
emotional and connective response? - How well is our campaign likely to perform? How can we
optimise for better engagement?
Case Studies
Keep Reading
Positioning Tech and Food
A food delivery service app wanted to understand what their new offering should stand for and why consumers should believe in it. It was critical not only for the team to understand what makes this new offering different from our client’s main business, but also what value it brings to consumers.
Read MoreAudience Illumination and Packaging Redesign
Illuminating both current and prospective drinkers of a popular wine brand to help the brand redesign its label to better connect with drinkers.
Read MoreAdvertising Campaign Development for Diamonds
In today’s modern culture focused on experiences over possessions, the diamond industry was losing relevance to a younger generation — and sales — at a staggering pace.
Read More