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Brand Experience

Consumer Experience, Retail Experience or User Experience. It’s all about what people go through.

Transforming Touchpoints

Brands that show up in people’s lives at the perfect moment build connection and engagement. The consumer experience feels seamless, intuitive, and effortless.

These brands appreciate they aren’t at the centre of people’s worlds, and won’t be looked for. They know people are at the centre of people’s worlds.

Brand Experience, Consumer Experience or Retail Experience. We help brands understand people to know when to show up and how.

At A Glance

  • Customer Journey Mapping
  • Touchpoint Illumination
  • Experience Strategy
  • Experience Design (CX or UX)
  • Multi-Channel Strategy
  • Decision Making Journeys

Types of Questions We Answer

  1. How can we design interactions [touchpoints] that matter to
    people, shifting expectations and generating growth?
  2. How can we best develop our user experience (UX) or consumer experience (CX) to be as
    positive as possible?
  3. How can our brand be present and compelling at each stage
    of a decision making journey?
  4. How can we better understand major disruption and
    infection points to ensure our brand is positioned as the best
    solution for people in their moment of need?
Case Studies

Keep Reading

Strategizing Growth for a Leading Tech Company

Illuminating key segments and their shopping journeys for a predominant food and drug company to inform communications, design, innovation, and strategy.

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Capturing and Keeping Viewer Attention

A popular TV network had recently completed a quantitative segmentation and needed our help further dimensionalizing its core audience to help shape its content and marketing strategies.

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Enhancing The In-Store Experience

A cult cosmetics brand with an eye on global expansion asked The Sound to help optimize its free-standing store experience to appeal to the needs of a coveted audience––Make-Up Junkies.

Read More

Stay Up To Date

The Sound believes in sharing knowledge. If you’d like to stay up to date with our reports on people, culture and brands and be able to watch our documentaries (and even be invited to an event or two) then simply subscribe below. 

Subscribe

Stay Up To Date

The Sound believes in sharing knowledge. If you’d like to stay up to date with our reports on people, culture and brands and be able to watch our documentaries (and even be invited to an event or two) then simply subscribe below.

Subscribe
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Tel: +1 312 265 1775
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