Creative Analytics
At A Glance
- Social Listening
- White Space Mapping
- Decision Journeys
- Segmentations
- Contextual Analysis
- Solution Evaluation & Testing
- Motivation Mapping
- Jobs To Be Done
Types of Questions We Answer
- Innovative Surveys and Primary Quantitative Research
- Social Listening via Dashboards and APIs
- Text and Image Analytics vis Machine Learning / Training
- Internal Client Databases and Research Audit
Case Studies
Keep Reading
Google: Rethinking Readiness
The future of data-driven marketing is to go beyond transactions to also deliver meaning. In our latest collaboration with Google we helped them define deep consumer needs and understand what people expect of brands today.
Read MoreMasculinity and Self-Care
After a start-up razor company got acquired by a major corporation, it was time for them to grow up a bit, and to move beyond being just a cheap razor company.
Read MoreMaking a Segmentation Sing
Pandora came to us, wanting to do a really smart, modern-day segmentation … not just a numerical prioritization of who they should go after, but a living, breathing, inspiring piece of work for everyone in the company to rally around.
Read More