Rebecca Roth

Ever walked out of a brand strategy or innovation workshop feeling like you've just spent hours in a brainstorming black hole? This quickstart guide is your no-BS blueprint to designing and executing workshops that don't just meet expectations—they blow them out of the water. Let's get real and make your next workshop a game-changer.

Discover how winning innovations start with understanding people first. Learn the key steps for developing people-centric ideas that truly connect.

Introduction to new product development. The journey into the unknown to explore the future of a category, generate innovative solutions, develop a winning product strategy…...