Loyalty and Retention
...to secure marginal benefits. At the same time, loyalists remain. They understand the benefits of their subscriptions and cherish the familiarity of their platforms. The challenge is to move as...
Read More...to secure marginal benefits. At the same time, loyalists remain. They understand the benefits of their subscriptions and cherish the familiarity of their platforms. The challenge is to move as...
Read More...Gives a client a bit of deja vu – A great insight feels familiar but teaches the audience something new. It illuminates a connection a client hadn’t made themselves, or...
Read MoreWhen I mention I work in qualitative research, I often get puzzled looks. Not everyone is familiar with it. But qual has a distinct enough value and purpose alongside quantitative...
Read MoreDon’t wave the white flag on New Year’s resolutions just yet. As the calendar turns and a new year begins, we find ourselves at a very familiar crossroads of reflection...
Read More...have always been present in the workplaces I’ve been in. That is the world I know, and it’s probably the one you’re most familiar with too. It’s normal to have...
Read More...this, and pandemic projects small and large aren’t stopping anytime soon. With this comes an opportunity for brands to serve an unfamiliar role in our fast-paced modern times—helping people to...
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