At some point in every brands life… it needs an infusion of energy or ideas. Turning to a workshop setting is sometimes the perfect solution for reconnecting cross-functional teams and spurring new conversation. Using a combination of convergent and divergent thinking, we drive teams to consensus building and decision making in a consolidated time frame.
A food delivery service app wanted to understand what their new offering should stand for and why consumers should believe in it. It was critical not only for the team to understand what makes this new offering different from our client’s main business, but also what value it brings to consumers.